Free technical SEO audit with Semrush SEO analysis tools
For instance, Google’s algorithm can index the wrong version of a page and it will get into the SERP. Or the whole website may be poorly indexed and SEO Anomaly considered spammy due to the huge number of duplicates. Essentially, orphan pages are lost pages, no longer connected to the internal linking structure of the website.
Smartphone usage worldwide has grown exponentially, and it’s important for websites to be compatible with the rising demand. Their in-depth report can look overwhelming unless you’re coming to the game with some technical chops. You would need to create an account, answer some questions about yourself, and choose to skip a trial in order to create the free audit report. There are a number of choices available, and HubSpot’s Website Grader is one of the most user-friendly.
Analyze your sitemap and make sure it’s error-free
Also, ensure that you’re providing your audience with the information they want. If someone is conducting a query like “What’s the best way to cook a turkey? This is also an opportunity for you to find keywords you may not rank for currently. Upon conducting your SEO audit, you’ll want to analyze your competitors to determine how you stack up against them. You’ll want to check your index status report in the Google Search Console.
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To understand how well your site engages users, use tools like Hotjar to analyze behavior, such as where visitors click, how they scroll, and which sections they interact with the most. Test your site’s navigation to ensure intuitive menus and internal search bars produce accurate results. Evaluate whether CTAs are placed effectively, particularly above the fold or after key content. Avoid heavy-handed popups—test exit-intent tools to ensure prompts or discounts aren’t disruptive. Collect insights from these tests to refine your site for better usability and interaction. In its recommendations, you’ll find many things to fix, like pages blocked by robots.txt or issues with internal linking.
- • Ensure that vital pages (home, main products/services, top content) are indexed.
- An enterprise SEO audit isn’t something large organizations or corporations can afford to take lightly.
- These are essential tools for any website owner or SEO professional looking to improve their site’s ranking on search engine results pages.
It makes sense, though, as their background results in better service and results. The experience of your agency also determines SEO audit pricing. Pick the SEO aspects or areas of your site that resonate with the biggest challenges you currently face. To make things easier, break them down into manageable chunks based on how quickly you can implement them. Once you get rid of the junk content, check how other pieces are performing. To find out what the best next steps are, you need to look at the data.
